A Smile in the Mind explained

A Smile in the Mind: Witty thinking in graphic design
Author:Beryl McAlhone, David Stuart
Greg Quinton, Nick Asbury (2016 edition)
Language:English
Country:United Kingdom
Published:1996
Publisher:Phaidon Press
Isbn:0714833282
Media Type:Print

A Smile in the Mind: Witty thinking in graphic design is a graphic design book written by Beryl McAlhone and David Stuart in 1996.[1] It was first published in hardback in May 1996 through Phaidon Press and was later revised and updated in 2016. The book includes work from over 300 designers in the United States, Britain, Europe, and Japan, and a series of interviews with designers such as Ivan Chermayeff, Milton Glaser, and Alan Fletcher.[2]

Reception

A review in the RSA Journal found places where the "wit wears thin" but "these interludes are few and far between" and praised the work for its images and examples.[3] Print also gave a review, writing that it was "not only entertaining, it's also a valuable instruction manual for one of the most useful but difficult-to-judge aspects of contemporary graphics."[4]

Notes and References

  1. Book: McAlhone . Beryl . A Smile in the Mind: Witty Thinking in Graphic Design . Stuart . David . 1996 . Phaidon Press . 978-0-7148-3328-6 . en.
  2. Web site: A battle of wits brings out the buyer in all of us. The Sydney Morning Herald. 2016-03-20.
  3. POCKNELL . DAVID . 1996-01-01 . McAlhone . Beryl . Stuart . David . Art of communication . RSA Journal . 144 . 5475 . 74–75 . 41377244.
  4. Rich . Tim . September–October 1996 . "A Smile in the Mind." (review) . Print . 50 . 5 . 40–41 . 2016-03-20.