Digital Jungle | |
Industry: | Marketing |
Predecessors: | --> |
Successors: | --> |
Founder: | Dr. Mathew McDougall |
Hq Location City: | Beijing |
Hq Location Country: | China |
Areas Served: | --> |
Owners: | --> |
Digital Jungle is a cross-cultural digital marketing agency headquartered in Beijing, China.[1] The core business of this agency is to work with Western organizations to market their products and services to a Chinese-speaking audience. The agency creates and curates content, then distributes it over multiple marketing channels such as social media (SMM), on social platforms such as Sina Weibo, Tencent Weibo, WeChat, Twitter & Facebook, with via search engine marketing and mobile/community applications.
Digital Jungle was founded in January 2011[2] by Dr. Mathew McDougall.
The Agency's initial focus was to provide digital marketing services to Western firms looking at undertaking digital marketing activities in China. However, in response to the rapidly growing affluent Chinese consumer, the focus of the Digital Marketing Agency[3] shifted towards marketing to a Chinese-speaking audience irrespective of where they were located.
Digital Jungle provides brand marketing and strategy, Content Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Analytics, Mobile Marketing, Community development, and management services.
The company's list of clients includes:Lexus, Bentley,[4] Cover-More, CITS, New Zealand Trade & Entreprise, AusTrade, Global Blue, PATA, CYTS, Hawaii Tourism, Tourism Fiji.[5]
Digital Jungle has offices in a number of locations: