Global Savings Group Explained

Global Savings Group
Type:Private
Founder:Andreas Fruth, Adrian Renner, Gerhard Trautmann
Area Served:Worldwide
Industry:Online Marketing
Services:Online services
Revenue: 165 million (2022)[1]
Num Employees:~1,300 (2024)
Foundation:2012

Global Savings Group (GSG) is a privately held international commerce content and affiliate marketing company, that combines multiple savings portals in over 20 countries. The company owns CupoNation and Coupons.com, as well as several other discount code and deal sites across Europe, and operates coupon portals for publishing houses.[2] [3] GSG has won the German Deloitte’s Technology Fast 50 award[4] and was included in Deloitte’s Technology Fast 500 EMEA list in 2017. In 2016, the company generated $546 million in sales for retailers.[5] The company is headquartered in Munich, Germany.

History

Global Savings Group was founded in 2012 by Andreas Fruth, Adrian Renner, and Gerhard Trautmann together with Rocket Internet. They had also previously collaborated on Dropgifts GmbH, a site that allowed users to engage in social and mobile gifting.[6] In 2016 the company changed its name from CupoNation Group.[7] In 2019, Global Savings Group acquired the UK-based money-saving browser extension provider Pouch for a cash purchase in the 7-figure US dollar range.[8] In 2020, Global Savings Group made a significant acquisition by purchasing iGraal, a leading French cashback company, for €123.5 million. [9] The company continued its expansion in 2021 with the acquisition of Shoop, a prominent cashback platform based in Berlin. The exact amount of this acquisition remains undisclosed.[10] GSG acquired US based consumer savings brand and domain Coupons.com in October 2022.[11] In December 2022, Global Savings Group bought Pepper.com and its network of savings portals.[12]

Company structure

Global Savings Group GmbH, based in Munich, Germany, serves as the parent company within the Group. Listed below are the main subsidiaries and the associated internet portals or services.[13] [14]

Name of the companyRegistered officePortals / services
Cuponation GmbHMunich, GermanyCuponation.de
Shoop Germany GmbHBerlin, GermanyShoop.de
Social Shopping Group GmbH, 6Minutes Media GmbHBerlin, GermanyChollometro.com, Dealabs.com, Desidime.com, Hotukdeals.com, Mydealz.de, Pelando.com.br, Pepper.com, Pepper.it, Pepper.pl, Pepper.ru, Preisjaeger.at, Promosdescuentos.com
Igraal SASParis, FranceIgraal.com
Global Savings Group France SASParis, FranceCuponation.fr
Global Savings Group Poland Sp. z o.o.Warsaw, PolandCuponation.pl
Promotrend do Brasil Servicos de Marketing e Divulgacao LTDASao Paulo, BrazilCuponation.com.br
Honeycomb eServices Private LimitedBangalore, India
Cuponation, S.L.U.Madrid, SpainCuponation.es
Imbull B.V.Amsterdam, NetherlandsFlipit.com, Kortingscode.nl
Global Savings Group LimitedLondon, United KingdomCuponation.co.uk
Global Savings Group SG Malaysia SDN BHDKuala Lumpur, MalaysiaCuponation.co.id, Cuponation.com.my
GSG North America LLCAtlanta, United StatesCoupons.com

Shareholders

Name of the companyInvestorShare in %
M6 Digital Services SAS, La Madeleine, FranceGroupe M6 (Owned by RTL Group and CMA CGM)31,388
164 Capital GmbH, Berlin, GermanyFabian Spielberger, Founder and co-founder of Mydealz.de and Shoop.de24,9332
HV Capital COCO Growth Fund GmbH & Co. geschlossene Investment KG, Munich, GermanyHV Capital (formerly Holtzbrinck Ventures)17,5865
Lauderdale GmbH & Co. KG, Hamburg, GermanyDeutsche Telekom Capital Partners6,5012
RTP Capital Limited, Larnaca, CyprusRTP Global, Leonid Boguslavsky5,0502
Rocket Internet SE, Berlin, GermanyRocket Internet4,811
Rocket Internet Capital Partners SCS, Bertrange, LuxembourgRocket Internet3,7977
Rocket Internet Capital Partners (Euro) SCS, Bertrange, LuxembourgRocket Internet2,1832
GenGlobal Concur LLC, Wilmington, Delaware, United StatesGeneral Global Capital1,5809
J. B. V. Vroom Holding B. V., Zeist, Netherlands0,8515
Adrian Renner, Andreas Fruth, Bambino 53. VV GmbH, Draram VV UG (haftungsbeschränkt), FSG2005 UG (haftungsbeschränkt), Gerhard Trautmann, GSG Team GmbH, GermanyExecutives and founders of GSG with own investment companies1,0519
As of: October 2023[15]

Notes and References

  1. News: Der König der Online-Rabatte. Frankfurter Allgemeine Zeitung. 27 July 2024 . 22 August 2024.
  2. News: Rocket-Backed Coupon Site Partners With Daily Mail for U.K. Push. Bloomberg . 11 November 2016 . Bloomberg News. 12 December 2017.
  3. Web site: Spiegel Online eröffnet Gutschein-Portal. Turi2. 12 December 2017.
  4. Web site: Deloitte Technology Fast50 2017. Deloitte. 12 December 2017.
  5. News: Rocket Internet Gets Boost as Its Coupon Startup Has Profit. Bloomberg . 24 August 2017 . Bloomberg News. 12 December 2017.
  6. Web site: StartUp Grind. StartUp Grind. 12 December 2017.
  7. Web site: CUPONATION Revamps as Global Savings Group to Boost Position in Performance Marketing. 2 June 2016 . PerformanceIn. 12 December 2017.
  8. Web site: Pouch, the browser extension that surfaces discount codes, has been acquired by Global Savings Group. 7 January 2019 . TechCrunch. 13 February 2020.
  9. Web site: Global Savings Group acquires French cashback company iGraal for €123.5M. 23 March 2020 . TechCrunch. 10 June 2020.
  10. Building upon this success, the company continued its expansion in 2021 with the acquisition of Shoop, a prominent cashback platform based in Berlin. The exact amount of this acquisition remains undisclosed.Web site: Global Savings Group to acquire Shoop Germany. 8 January 2021 . FinExtra. 11 November 2021.
  11. Web site: GSG . 2022-10-26 . Global Savings Group to acquire brand and domain Coupons.com . 2024-05-16 . Global Savings Group News . en-US.
  12. Web site: Global Savings Group and Pepper.com Are Joining Forces. businesswire. 19 January 2023.
  13. Web site: 2022-12-07 . Mydealz-Übernahme befeuert das Millionengeschäft mit Rabatten im Internet . Mydealz takeover fuels the million-dollar online discount business . 2024-07-18 . www.handelsblatt.com . de.
  14. Book: Global Savings Group GmbH - Konzernabschluss zum Geschäftsjahr vom 01.01.2021 bis zum 31.12.2021 . 2022-11-03 . Global Savings Group GmbH . 2022 . Munich, Germany . de . Global Savings Group GmbH - Consolidated financial statements for the financial year from January 1st, 2021 to December 31st, 2021.
  15. Book: Global Savings Group GmbH - Liste der Gesellschafter . 2023-10-24 . Amtsgericht München . 2023 . Munich, Germany . de . Global Savings Group GmbH - List of shareholders.