| Steve Carless | |
| Education: | Kean University |
| Birth Date: | 31 January 1983 |
| Birth Place: | Roselle, New Jersey, U.S. |
| Alias: | "Steve-O" |
| Years Active: | 2004–present |
Steven Pierre Carless (born January 31, 1983), also known as "Steve-O", is an American record executive, talent manager, philanthropist and entrepreneur. He is best known for working with Nipsey Hussle.[1] In 2020, the duo received two Grammy Awards for the songs "Racks in the Middle" featuring Roddy Ricch and "Higher" with DJ Khaled.[2] [3]
He is an A&R executive for Republic Records, Senior Vice President of A&R and Artist Relations for Universal Music Group, Vice President of A&R for Def Jam Recordings, co-founder of Marathon Agency, and the founder of the Steven Carless Company.[4] [5] Carless was recognized in Billboard magazine's 40 Under 40 for 2020, as well as its Hip Hop Players Power List that same year, 2021, 2022 and 2023.
In December 2021, Carless was appointed President of A&R at Warner Records.[6] Also credited as Head of A&R, Associated Labels and Black Music.
In 2023 Carless launched Defiant Records in partnership with Warner Records[7]
Carless has overseen the careers of multiple music artists, including Jeezy, YG, Dave East, Polo G, SAFE, Jadakiss and Nipsey Hussle.[8] [9] He started as an intern for Star Trak Entertainment and went on to become lifestyle and mixshow promotions at Island Def Jam Recordings thereafter. From 2012 to 2014, Carless was President of Jeezy's label CTE World and A&R Representative for Atlantic Records.[10] [11] In 2012, he began collaborating with Nipsey Hussle.[12] He co-wrote YG and Hussle's controversial diss track "FDT" in 2016.[13] [14] In 2018, Carless collaborated with Hussle and served as management and one of the Executive Producers for the album Victory Lap, which earned a Grammy nomination for Grammy Award for Album of the Year.[15] [16] Carless also co-A&R'd Beyoncé's in 2019, earning an NAACP Image Awards for Outstanding Soundtrack/Compilation Album (2020).[17] [18] The song Brown Skin Girl on the album won a Soul Train Music Awards (2019), an NAACP award (2020) and a Grammy award (2021).[19] [20]
In 2020, Carless executive produced the Nipsey Hussle tribute at the 62nd Grammy Awards.[21] In May 2020, Carless executive produced Polo G's album The Goat.[22] He also co-A&R'd a remix of Megan Thee Stallion "Savage" with Beyonce.[16]
He is a co-founder of the first Black music action coalition known as Republic Records Action Committee (R2AC), which works on social changes within the music industry.[23] [24] Carless is also Secretary of The Black Executive Excellence Association and a member of the Universal Music Group Task Force for Meaningful Change.[25] [26] [27]
In 2021, Carless made history in the music industry by becoming the first Black executive to hold the title of President at Warner Records. This appointment marked a historic first for both Carless and the company.[28]
Steven Carless was born and raised in Roselle, New Jersey and attended Abraham Clark High School, where he continues to reside. His heritage is of Spanish Town, Jamaica.
In 2024, the Los Angeles Marathon partnered with the Neighborhood Nip Foundation, a charity established in memory of the late rapper Nipsey Hussle. Hussle's brand, The Marathon Clothing Co-Founded by Carless, participated in the marathon, with Carless, among the runners totaling 26.2 miles. Funds raised supported the revitalization of the Nipsey Hussle Plaza, the foundation's headquarters on Slauson Avenue and Crenshaw Boulevard. The plaza offers community services, including a free barbershop, recording studio, educational programs, and a STEM center. Puma sponsored The Marathon Clothing team. [29]
| Complete discography | ||||
|---|---|---|---|---|
| Year | Album | Artist | Role | |
| 2014 | My Krazy Life | A&R | ||
| 2014 | Mailbox Money | Co-Executive Producer | ||
| 2014 | A&R | |||
| 2015 | Church in These Streets | Co-Executive Producer [30] | ||
| 2015 | ColleGrove | A&R | ||
| 2015 | Living Legend (Gunplay album) | A&R | ||
| 2015 | Remember My Name (album) | A&R | ||
| 2015 | Top 5 Dead or Alive | A&R | ||
| 2016 | Slauson Boy 2 | Co-Executive Producer | ||
| 2016 | Still Brazy | Co-Executive Producer, A&R | ||
| 2016 | FDT (song) | Composer | ||
| 2016 | RED Friday | A&R | ||
| 2016 | Hood Olympian | Lajan Slim | Co-Executive Producer | |
| 2016 | Direct Deposit Vol. 1 Compilation | Various Artists | Executive Producer | |
| 2017 | Co-Executive Producer [31] | |||
| 2017 | Pretty Girls Like Trap Music | A&R | ||
| 2017 | Friday on Elm Street | A&R | ||
| 2017 | Direct Deposit Vol. 2 Compilation | Various Artists | Executive Producer | |
| 2017 | Big Bossin Vol 1.5 | Payroll & Cardo | A&R, Executive Producer | |
| 2017 | Karma | Dave East | A&R | |
| 2018 | Big Bossin Vol 2 | Payroll & Cardo | A&R, Executive Producer | |
| 2018 | Victory Lap | Executive Producer, Composer | ||
| 2018 | Paranoia 2 | Project A&R, Co-Executive Producer | ||
| 2018 | Stay Dangerous | A&R, Co-Executive Producer | ||
| 2018 | Beloved | Dave East & Styles P | Project A&R | |
| 2018 | Karma 2 | Dave East | A&R | |
| 2019 | 4REAL 4REAL | A&R | ||
| 2019 | Die a Legend | Executive Producer [32] | ||
| 2019 | Rap or Go To The League | A&R | ||
| 2019 | Survival | A&R, Co-Executive Producer | ||
| 2019 | Summertime Shootout 3 | A&R | ||
| 2020 | The Goat The Collection | Executive Producer [33] | ||
| 2020 | Ignatius (album) | A&R | ||
| 2020 | A&R | |||
| 2020 | Savage (Remix) | Megan Thee Stallion ft. Beyoncé | A&R | |
| 2020 | [DELUXE] | A&R | ||
| 2021 | Hall of Fame | Executive Producer | ||
| 2021 | Hall of Fame 2.0 (Deluxe) | Executive Producer | ||
| 2021 | Jordi (album) | A&R, Coordinating Producer | ||
Carless has won seven (7) Grammy Awards for his A&R work.[35] [36] [37]
Carless has won four (4) awards for Blog Era Podcast as an Executive Producer.[38]
| Award | Year | Show | Results | |
|---|---|---|---|---|
| Listener's Choice Documentary | 2023 | Blog Era Podcast | ||
| Gold Documentary | 2023 | Blog Era Podcast | ||
| Listener's Choice Arts, Culture & Lifestyle | 2023 | Blog Era Podcast | ||
| Bronze Art's, Culture & Lifestyle | 2023 | Blog Era Podcast |