Wayne Goss (make-up artist) explained

Wayne Goss
Birth Date:1978 3, df=y
Nationality:British
Occupation:Makeup artist, YouTube personality, entrepreneur
Years Active:2009–present
Birth Name:Wayne Alan Goss
Birth Place:Bridgwater, Somerset, England
Height:1.83m (06feet)
Parents:Alan Goss
Bernie Goss
Module:
Embed:yes
Channel Name:gossmakeupartist
Channel Display Name:Wayne Goss
Genre:Beauty vlogger
Subscribers:3.99 million
Views:551.82 million
Website:www.waynegoss.co.uk
Silver Button:yes
Gold Button:yes
Stats Update:9 Jul 2022

Wayne Alan Goss (born 4 March 1978)[1] [2] is an English makeup artist, YouTube personality and entrepreneur. Best known for his "Wayne Goss" channel on YouTube, he is the creator and owner of the eponymous makeup brush line launched in September 2013. As of December 2019, Goss' main YouTube channel had over 3.75 million subscribers and has had 493 million views.[3]

Personal life

Born in the town of Bridgwater in Somerset, England, as the first child to Alan and Bernie Goss, at eighteen months old he was fostered to his maternal uncle and his wife and raised in Burnham-on-Sea. Despite relating the development of his interest in makeup at a young age, Goss has said in various interviews that suffering from acne at the age of 20 was the spur to his launching a career in the makeup industry.[4] Goss is gay, and was married in 2022 to his long term partner. He now lives and works in South Wales, UK. [5] [6]

Career

Goss has said that he started out as self-taught by reading makeup books written by contemporary artists Way Bandy and Kevyn Aucoin. He then furthered his study in makeup artistry in London and trained professionally as a makeup artist. Goss works freelance without a portfolio and takes bookings on the recommendation of existing clients.[7]

YouTube

Gossmakeupartist

Goss began publishing videos on YouTube under the username Gossmakeupartist in 2009. Unlike makeup tutorials commonly found on YouTube, Goss' videos incorporate other features such as instructing viewers in different ways of makeup application for the corresponding face shapes aiming to provide a user-friendly approach to makeup.[8] His tutorial on how to contour and highlight like Kim Kardashian has over ten million views as of 2016.[9]

Goss has signed with the multi-channel networks on YouTube, Kin Community, since 2013.[10] His main channel was the most subscribed channel of a male makeup artist in 2015 and was ranked 33rd on the most subscribed how to & style YouTube channel category in 2015,[11] and has been honoured with several awards, including Refinery29's Beauty Innovator Award for Must-Watch Beauty Vlogger.[12]

Gossmakeupchat

In 2012, Goss established his second YouTube channel, Gossmakeupchat, where he regularly posts product reviews and videos discussing other topics. The channel has over 400,000 subscribers as of September 2016.

Makeup brush line

In September 2013, in partnership with Beautylish, a west-coast based e-commerce site, Goss launched his own line of makeup brushes and its first collection, "Wayne Goss – The Collection." The line was successful, and the collection sold out in the first minutes after launching online.[13] [14] His limited edition Holiday Brush accumulated a 12,000-person waiting list before release.[15] "The Wayne Goss Face Set" and "Eye Set", an extension of the brush line, were released in spring 2014.[16] The line was nominated for Best Makeup Brushes in the 2014 Readers' Choice Awards organised by beauty blog Temptalia.[17] Since launch, "Wayne Goss" brushes have gained popularity, being described by the CEO of Beautylish as one of the best-sellers sitewide.[18]

In September 2015, Goss announced on his YouTube channel and his social media accounts the launch of his "Brow Set".[19]

In June 2024 he released a synthetic brush line.

Collaboration

Goss collaborated with Paula's Choice in creating the brand's "The Nude Mattes Eyeshadow Palette", launched in April 2014 as a limited edition release.[20]

Awards

YearTitleAwardNominated workResult
2014Temptalia's Readers' Choice AwardsBest Makeup BrushesWayne Goss Brushes
2015Refinery29's Beauty Innovator AwardMust-Watch Beauty VloggerHimself

External links

Notes and References

  1. Web site: Goss. Wayne. DRAW MY LIFE – GOSSMAKEUPARTIST. YouTube. 11 July 2015.
  2. Web site: Goss Makeup Artist. Facebook.
  3. Web site: YouTube. YouTube. 20 December 2019.
  4. Web site: The Experts. The Makeup Artists. Wayne Goss. carolinehirons.com. 21 November 2013. 26 June 2015.
  5. Archived at Ghostarchive and the Wayback Machine: I AM GAY - MY COMING OUT STORY . YouTube.
  6. Archived at Ghostarchive and the Wayback Machine: SKINCARE HACK! SAVE LOADS OF MONEY ON YOUR SKINCARE! . YouTube.
  7. Web site: Expert makeup artist and educator Wayne Goss goes one on one with The Makeup Show. 7 July 2015. 9 July 2015. https://web.archive.org/web/20150709225814/http://www.themakeupshow.com/the-makeup-show-blog/expert-makeup-artist-and-educator-wayne-goss-goes-one-on-one-with-the-makeup-show/. dead.
  8. News: Face facts... the A-Z of how to brush up on your beauty routine!. 23 April 2015. 12 July 2015. The Belfast Telegraph.
  9. Web site: Goss. Wayne. Highlight and Contour Like Kim Kardashian. YouTube.com. 26 June 2015.
  10. Web site: Makeup Guru Wayne Goss Talks Charlotte Tilbury and Signing with Kin Community. 24 December 2013. 26 June 2015. newmediarockstars.com . Van. Alan.
  11. Web site: YouTube Top 100 Most Subscribed How To & Style Channels List – Top by Subscribers. https://web.archive.org/web/20120615185106/http://vidstatsx.com/youtube-top-100-most-subscribed-how-to-style-channels. usurped. 15 June 2012. vidstatsx.com. 27 June 2015.
  12. Refinery29 Launches First-Ever Beauty Innovator Awards with a Nod To Industry Disruptors in Beauty, Skincare, & Hair. 17 June 2015. 12 July 2015. PR Newswire.
  13. Web site: Interview: Meet Wayne Goss, the Male YouTube Makeup Star Selling Out Product in Five Minutes. The Cut. 19 December 2013 . 24 June 2015.
  14. Web site: Wayne Goss Beautylish. Beautylish. 24 June 2015.
  15. Web site: Meet The Beauty Product with a 12,000-Person Waiting List. HuffPost. 25 June 2015. 18 December 2014.
    - Web site: n Care Rulebook And Embrace These 6 Offbeat Beauty Solutions. HuffPost. 11 July 2015. 10 June 2015.
  16. Web site: Russell. Jill. The Next Big Thing from Wayne Goss is Here.... Beautylish.com. 26 June 2015.
    - Web site: Russell. Jill. Tutorial: Sultry, Smokey Eye with Wayne Goss, The Eye Set. Beautylish.com. 26 June 2015.
  17. Web site: 2014 Readers' Choice Awards: Our Favorite Makeup and Beauty Products. 26 June 2015.
  18. Web site: THE BEST SELLERS FROM A TOP BEAUTY SITE. 26 June 2015. thezoereport.com. Montes. Stephanie. 9 July 2015. https://web.archive.org/web/20150709102033/http://thezoereport.com/best-selling-makeup/#slide-2. dead.
  19. Web site: BROW REVOLUTION! TIME TO CHANGE EVERYTHING!. 10 September 2015. youtube. Goss. Wayne.
  20. Web site: THE NUDE MATTES EYESHADOW PALETTE. paulaschoice.com. 26 June 2015.